Sumitra Auschaitrakul
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Executive Summary
Sumitra Auschaitrakul is a highly experienced marketing professional with 11.4 years of work experience. Based in Thailand, she is currently a lecturer in marketing at the University of the Thai Chamber of Commerce (UTCC), Bangkok. With a PhD in marketing from McGill University, Canada, Sumitra specializes in consumer behavior, information processing, product design, and motivation. Her expertise lies in online consumer behavior, information processing, and embodied cognition. Sumitra has also worked as a co-social liaison and has a strong background in research and management.
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University of the Thai Camber of Commerce
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University Lecturer
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