Patrick Kraus
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Executive Summary
Patrick Kraus is an experienced Marketing Director with over 35 years of work experience. He has a strong background in marketing strategy, communications strategy, consumer advertising, and new business generation. Patrick is skilled in Lean Startup, Jobs to be Done theory, Consumer Behavior, Statistical Analysis, Marketing Strategy & Landscape Analysis, and Performance Marketing. He has worked at Procter & Gamble in various roles, including Vice President, P&G Ventures, Brand Director, and Assistant Brand Manager. Patrick's expertise lies in the field of consumer behavior and he has a proven track record of growing and developing consumer goods brands.
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