MICHELE LASSAUZET
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Executive Summary
MICHELE LASSAUZET is a senior marketing executive with 18 years of experience leading global brands in the automotive industry. She specializes in brand positioning, pricing strategy, and market planning. With a deep understanding of the product/service ownership cycle, MICHELE is skilled in creating lasting relationships with audiences through experiences and implementing appropriate pricing, product, communication, and traditional and digital media planning strategies. She is known for her leadership and talent development abilities, as well as her innovative and digital thinking. MICHELE has worked at Nissan Motor Corporation in Japan and Groupe PSA in France, gaining valuable experience in marketing, product, and market management.
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Nissan Motor Corporation
digital l marketing l brand l communications l events l sponsorships l btl l product l price l market&Chief Marketing Manager
digital l marketing l brand l communications l events l sponsorships l btl l product l price l market
Chief Marketing Manager
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