
Kate McGaffin (Howell) is a highly experienced strategic marketing and digital strategy professional with 14 years of experience in marketing planning, commercialization, and new business development. She specializes in integrated campaigns, campaign strategy, advertising production, branding, digital media production, financial and commercial management, presentations creation, client relationships, social media campaigns, content production, direct mail, data and analytics. Kate has worked at HSBC in London, England, in various roles such as Senior Marketing Director, Engagement Lead, Chief of Staff, and Marketing Client Director. She also has experience in the financial services industry, having worked at Earnest and HSBC in the United States.

senior marketer | agency account director&Engagement Lead&Chief Of Staff For The Head Of The Digital Business - Asia Pacific
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